The guest experience
Waiting times, team knowledge, the way drinks are recommended. Details a luxury guest notices and rarely mentions.
Bar consultancy · 4 and 5-star hotels
The bar is your hotel’s living room. It should also be one of its most profitable.
We assess the bar as a demanding guest, then from the inside with management. Within 7 days you receive a plan with every opportunity valued in euros.
Where we work
Luxury hotels in Southern Europe and the Alps: Portugal · Spain · Andorra · Côte d’Azur · Monaco · Switzerland · Italy
Luxury guests notice everything. So does the margin.
Hotel bars lose value in three places that rarely show up in a financial report.
The margin in every glass
Free-poured measures, missing recipe specs, prices copied from next door. Small leaks that repeat every day.
The menu and the recommendation
A menu that does not guide the choice and a team that only takes orders leave value on every table.
The approach
Two days at your hotel. A plan for the whole season.
- Day 1
Observe as a guest
We visit the bar without the team knowing who we are: service, product, pace and atmosphere in real conditions.
- Day 2
Understand it from the inside
With management and the F&B lead: preparation, storage, menu, pricing and whatever data the hotel shares.
- Within 7 days
Prioritise in euros
A report with every opportunity valued and ranked by impact, urgency and ease. You leave the visit with the first findings.
Processes, not people. Our observations describe situations and procedures. The report goes to management, who decide what to share with the team.
What you receive
A report management can read in 10 minutes.
Each opportunity shows what we observed, the estimated impact in euros with the assumptions in plain sight, the proposed action and who should carry it out. We review the assumptions with you before finalising the report.
Mystery Guest Bar AuditConfidential
Opportunity 03 · High priority
Signature cocktails hidden on the menu
- Impact / month
- € estimate
- Effort
- Low
- Owner
- F&B
Observed: what we saw during service, stated as facts.
Action: what to change, step by step.
Assumptions: how the figure was calculated.
ServicesStep 1 · Diagnosis Step 2 · Transformation
Start with the diagnosis. Go further only if it makes sense.
Mystery Guest Bar Audit
One day as a guest, one day with management. First findings at the end of the visit, full report within 7 days.
- 1 bar · 2 days on site
- Opportunities valued and prioritised
- Fee credited if you commission the Full Audit within 30 days
Quoted per hotel and confirmed in writing before booking.
Check availability for my hotelFull Audit & Ongoing Support
From diagnosis to change on the ground, with your team and indicators agreed with management.
- Menu, recipe specs and cost per drink
- Training: service, product and recommendation
- Season openings, rooftop or pool bar
- QR menus and screen content
Tailored proposal.
Request a quoteGuarantee: If the report does not identify monthly revenue opportunities or savings worth more than your investment in the diagnosis, we refund the fee.
We take on no more than 4 audits a month.
WHO WE AREKnowledge built
Knowledge built
behind the bar.
The two people behind Cheers Experiences.
Founder, Cheers Experiences
Rui Monteiro
Bar management and profitability
I am a business owner and bar professional with more than ten years’ experience across five-star hotels and running my own business. At the helm of Cheers O Bar in Viseu, I face every day the challenge of balancing service quality, teams, costs and profitability.
My career began behind the bar and grew into management: creating menus, setting prices, negotiating with suppliers, training teams and understanding what makes a guest order one more drink, and want to come back. That experience taught me to look at every detail of the bar in terms of its impact on the guest experience and on the bottom line.
I created Cheers Experiences to put that experience to work for hotels and hospitality venues. Through Mystery Guest audits, consultancy and training, I help identify opportunities in operations, the menu and service, with one clear goal: to improve the guest experience and increase the bar’s profitability.
Operations & Events Manager
Beatriz Almeida
The person behind the experience
I believe the best moments are the ones we remember for their small details.
My connection to hospitality comes from a passion for service, for meeting people and for the art of turning simple moments into special experiences.
I am dynamic, creative and attentive to detail. I value quality, dedication and excellence in everything I do. I believe truly distinctive service goes far beyond what is presented: it lies in how we welcome, look after and surprise every person.
It was with this vision that I joined Cheers Experiences, a project where I bring together creativity, sophistication and professionalism, with particular care for personalising every experience.
More than serving cocktails, I want to create moments with their own identity, where every detail counts and every toast has a story worth remembering.
Because true excellence lies in what people feel, not only in what they see.
RUI’S BACKGROUND2014 — present 2017 Other formats
Cheers O Bar · Viseu
Experience in bar management and operations.
Grande Real Santa Eulália · Albufeira
Professional experience in a hotel environment.
Cheers Pool Bar & events
Pool bar operations and bar service for different occasions.
References to the founder’s professional background. These are not consultancy clients or commercial partners.
NOT THE RIGHT TIME YET?Take the checklist
Take the checklist
of 10 margin leaks.
The 10 leaks on one page, with what to check for each. Walk your bar in 20 minutes and see how many you find.
PRACTICAL QUESTIONSBefore you
Before you
move forward.
What is the difference between the Mystery Guest Bar Audit and the Full Audit?
The Mystery Guest is the diagnosis: two days at the hotel and a report with the priorities. The Full Audit is the implementation: menu, costs, training and support on site, with objectives agreed with you.
How much does it cost?
Every proposal is prepared for your hotel. The fee depends on the country, travel and the number of bars, and is confirmed in writing before booking. Nothing is invoiced unless it is in the accepted quote.
Will the team feel assessed?
We observe processes, not people. On day one the team does not know who we are; on day two we work with management and the bar lead. The report goes to management only.
How does the guarantee work?
We add up the estimated monthly value of every opportunity identified, with the calculation and assumptions shown. If the total does not exceed your investment in the diagnosis, we refund the fee. The guarantee covers the opportunities identified, not an actual increase in sales.
Where do you work?
In 4 and 5-star hotels in Portugal, Spain, Andorra, the Côte d’Azur and Monaco, Switzerland and Italy, coast and islands included.
Southern Europe / CHEERS EXPERIENCES
Talk to us on WhatsApp.
Tell us the hotel’s name and location. We reply in writing with availability and a proposal. Prefer email? Use the form.